A branding headshot carries more of you than a straight corporate frame — the setting, the wardrobe and the styling are part of the message rather than a neutral backdrop.
Sessions are planned around where the images will live: a website's about page, a speaker bio, a press kit.
A headshot that carries the business, not just the face
A branding headshot puts something of the work into the frame: the room you work in, the tools you use, the way you dress for clients. The background stops being neutral and starts being part of the message.
It suits people who are the business — consultants, coaches, makers, anyone whose face is the first thing a prospect meets.
Planning it before the camera comes out
These sessions work better with a conversation first: where the images will live, what you want someone to think in the two seconds they spend on your about page, and which parts of your work are worth showing.
That usually produces a short list of setups rather than one — a straight portrait, something more environmental, and a couple of frames with room for text so a designer can use them as banners.
Getting more than one image out of a session
- Vertical and horizontal versions of the same setup, for different placements.
- At least one frame with negative space for headlines or overlaid text.
- A tight portrait for profile circles, which crop mercilessly.
